Chief Marketing Officer
Maggie has been a digital pioneer since 2006, when she founded Social Media Group, the world’s first pure-play social media agency. Currently chief marketing officer at Boston-based Globoforce, she drives global marketing efforts, including brand and category growth, demand generation, digital and field marketing, communications, and analyst relations.
Maggie previously served as CMO of $2 billion data-driven loyalty firm Aeroplan and as global senior vice president of digital and content for enterprise software giant SAP. A seasoned digital transformation leader and disruptor, she was named one of Canada's Top Innovators and Marketing Magazine included her in the list of its 100 most influential marketers of all time. She sits on the boards of The Heart and Stroke Foundation and the Ryerson DMZ, which was recently named the world’s #1 University-affiliated startup incubator.